As known from:
VA
  • About Captaingambling.com
  • Our US Squad
  • Our Review Process
  • Gamble Responsibly
  • Get In Touch
  • Writers Wanted
  • Content Disclaimer
  • Affiliate Disclosure
Contains commercial content
US Gambling Sites / News / US TV Networks Get Serious About Legal Sports Betting

US TV Networks Get Serious About Legal Sports Betting

Josh Schwartz
Josh Schwartz
Publish Date: 30/05/2021
Fact checked by: Mark Lewis

As ongoing deregulation of sports betting continues across the USA, more television networks are partnering up with online bookmakers. Last week saw NBC creating a partnership deal with PointsBet. 

This will see NBC providing the bookmaker with media and marketing options across a range of sporting events. The partnership will last for one year, and it marks the first time that NBC has teamed up with a sports betting brand. 

As a result, PointsBet will be featured on gameday presentations for all of the NBC regional sporting networks. This means that the bookmaker will be incorporated into over 2,000 live sporting events for everything from the MLB and NBA to the NHL.

Interestingly, PointsBet will even be featured in the NBC Sports Predictor app. This will allow the bookmaker to be integrated in a much more visceral way for fans of sports such as football, golf and soccer. The sportsbook will also have its odds featured in Rotoworld which is NBC’s fantasy sports platform. There will also be the opportunity for PointsBet to have its odds featured on NBCSN and the Golf Channel.

NBC currently features sporting programs such as the Golf Channel, the Olympics, and a range of regional sports channels. As well as this, the NBC Sports Group features coverage from the NFL, NHL, NASCAR, PGA Tour and Churchill Downs horse racing in the USA. 

The television network also showcases a number of high profile international sporting events such as Premier League soccer in England, the Tour de France and the French Open tennis tournament.

Competition among television networks

NBC isn’t the first US broadcaster to form a partnership with a sports betting brand. May 2019 saw ESPN teaming up with Caesars Entertainment. This saw ESPN hosting its own Daily Wager show from Caesar’s Linq Hotel and Casino in Las Vegas. The deal also meant that Caesars became ESPN’s official odds provider and the gambling giant’s branding now features extensively across ESPN programming. 

The Fox television network has also formed a deal with The Stars Group. This will see the Canadian gaming developer helping to boost the FoxBet online betting service. As such, it looks like TV networks are looking to work with pre-existing gambling companies, rather than directly entering the industry. With sports betting now legal in 18 US states, it’s a trend that we can expect to continue over the coming months.

Read Also
March Madness Preview and Betting Guide
The NCAA basketball tournament is almost here!, and today we will talk ...
Can I bet on American sports in Canada?
As you may already know, online and in-person sports betting is legal ...
Are there any Canadian-based sportsbooks?
Online sportsbooks are set to launch in Ontario in April 2022, with ...
captaingambling Weekly: Legalization of Sports Betting in Michigan draws nearer and other news…
With the year gradually coming to an end, there are some exciting ...
COVID-2019 Shuts Down Pennsylvania Casinos! The Five Best Online Casinos For You
Pennsylvania has a long history of casino gambling. But lately, things have ...
Top Betting Sites
Top Betting Promos
SI Sportsbook
SI Sportsbook
SI Sportsbook Review
97/100
BetRivers.com
BetRivers.com
BetRivers.com Review
95/100
BetMGM Sportsbook
BetMGM Sportsbook
BetMGM Sportsbook Review
94/100
DraftKings Sport
DraftKings Sport
DraftKings Sport Review
92/100
FanDuel Sport
FanDuel Sport
FanDuel Sport Review
90/100
SI Sportsbook
SI Sportsbook Promo
BET $20 GET $200 IN FREE BETS
T&Cs apply
9.7/10
First deposit only | 21+ & located in VA | Promo code as seen| A qualifying bet is $20 or more | Min odds of +120 or more | Free Bet Tokens credited after bet is settled and expire after 7 days | Free Bet stakes not included in winnings | Please Gamble Responsibly - Gambling Problem? VA: CALL 1-888-532-3500 | Full T&C apply
BetRivers.com
BetRivers.com Promo
100% up to $500
T&Cs apply
9.5/10
BetMGM Sportsbook
BetMGM Sportsbook Promo
100% up to $1000
T&Cs apply
9.4/10
DraftKings Sport
DraftKings Sport Promo
20% up to $1000
T&Cs apply
9.2/10
FanDuel Sport
FanDuel Sport Promo
$1000 No Sweat First Bet
T&Cs apply
9/10
Posts
Show More
Betting Tips
Get the latest updates in Sports and Casino via our Newsletter
header-hero-image
MLB Daily Picks:
Drew's DFS Picks
Our Team
Mark LewisJosh SchwartzDrew the DFS Guy
Mark Lewis
Mark Lewis
Editor
Josh Schwartz
Josh Schwartz
Editor
Drew the DFS Guy
Drew the DFS Guy
DFS Expert
Get the latest updates in Sports and Casino via our Newsletter

Players must be 21 years of age or older or reach the minimum age for gambling in their respective state and located in jurisdictions where online gambling is legal. Please play responsibly. Bet with your head, not over it. If you or someone you know has a gambling problem, and wants help, call or visit: (a) the Council on Compulsive Gambling of New Jersey at 1-800-Gambler or www.800gambler.org; or (b) Gamblers Anonymous at 855-2-CALL-GA or www.gamblersanonymous.org.

Trading financial products carries a high risk to your capital, especially trading leverage products such as CFDs. CFDs are complex instruments and come with a high risk of losing money rapidly due to leverage. Between 74-89% of retail investor accounts lose money when trading CFDs. You should consider whether you understand how CFDs work and whether you can afford to take the high risk of losing your money.

This site is using Cloudflare and adheres to the Google Safe Browsing Program. We adapted Google's Privacy Guidelines to keep your data safe at all times.

ccwww
Move to Top
Close
Our Sports Pros recommend these awesome Social Casino sites this week:
×
Your Bonus Code:
The bonus offer of was already opened in an additional window. If not, you can open it also by clicking the following link:
Visit Site